In the past centuries people had to anounce whatever they wanted by the word of mouth , nowadays it is more complicated than just speaking in front of a big public , because there is something called psychology that is very used in adevertising in order to be more efective. In this text i will write how psychology is present in modern advertising.
Psychologyst have studied the human brain and they can use that information to sell us a product . For example : In an ad there are colors and each color represent something ,like blue frienship , white peace , green enviroment and companies use this to be related to what they want to do in their bussiness like facebook being blue because of the relationship you can create . Also in the food industry some ads they show are way bigger than how it looks in reality at the point to look perfect . In tv also you see a lot of slogans and logos that are shown in order to be recognize by the public and to be in their minds. When you watch an ad you will mostly see that they sell you a solution to differents problems , and then the product and the price because that's how it works . Companies don't sell you just a product , they sell you for example inovation or entertainment not just a phone like it could be the case for apple.
In conclusion , in this modern society it's very difficult to not see ads because they know how to be in our minds because of psychology and it could be used for bad porposes , so people should be aware of it
